Hopewell needed a new website to consolidate their branding after merging their short-let and long-let offerings. This required migrating from their original domain, airbristol.com, to hopewell.co.uk, while ensuring a seamless transition that preserved their search engine visibility.
The new site had to integrate with various third-party platforms, such as Guesty for short lets and DezRez for long lets, to support their business operations effectively.
We also implemented PropertyHive, enabling smooth connections to platforms like Airbnb, RightMove, and DezRez. This allowed Hopewell’s properties to be listed on all the major UK lettings sites.
We built Hopewell’s site on WordPress, combining custom design and development to create a cohesive and scalable platform. We managed the domain migration, ensuring search rankings were maintained, and rewrote all site copy to align with Hopewell’s brand voice.
Visit Hopewell’s site at hopewell.co.uk
We believe the best websites are a synergy between style and function, which is why we never compromise on optimisation and UX in favour of aesthetics (and vice versa).
Although our web design can be taken as a standalone service, we don’t see it as independent from our SEO service.
Business websites shouldn’t just look beautiful but they need to be user and search engine friendly, which is why we take the time to structure and optimise your website from the initial brief stage onwards. For this reason, we recommend factoring in SEO and keyword strategy to the development process, ensuring your website doesn’t just look great, it will also be able to rank well in the search results.
48%
of users believe website design is the #1 factor when judging a business’s credibility
