Web Design Services

Whether you offer ecommerce functionality or not, your website should be your most valuable digital asset, when it comes to selling your products. This is why we never treat any web build like a vanity project but, rather, as the first step to building an enduring and effective brand presence. We are experienced in working on two of the most popular web platforms on the internet – Shopify and WordPress.

Shopify Web Design
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We are experienced Shopify web designers and have a many years experience designing and optimising Shopify websites of all sizes, from artisan seller sites to large ecommerce operations with thousands of products across multiple product categories.

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WordPress Web Design
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We are accomplished WordPress designers and developers, with many years experience building and optimising sites on the web’s most popular content management system. WordPress is incredibly adaptable and lends itself perfectly to SEO, allowing us to create attractive responsive websites that are perfectly optimised for search engines.

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Web Hosting
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We offer all our clients superfast and secure web hosting on our UK based web servers. Our Linux based web hosting is not only reliable but also really great value for money. We will ensure your website is always kept safe from potential threats and ensure visitors to your site always experience optimum performance and load speed.

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Shopify Web Design

Shopify Web Design

We are experienced Shopify web designers and have a many years experience designing and optimising Shopify websites of all sizes, from artisan seller sites to large ecommerce operations with thousands of products across multiple product categories.

Read More

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WordPress Web Design

WordPress Web Design

We are accomplished WordPress designers and developers, with many years experience building and optimising sites on the web’s most popular content management system. WordPress is incredibly adaptable and lends itself perfectly to SEO, allowing us to create attractive responsive websites that are perfectly optimised for search engines.

Read More

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Web Hosting

Web Hosting

We offer all our clients superfast and secure web hosting on our UK based web servers. Our Linux based web hosting is not only reliable but also really great value for money. We will ensure your website is always kept safe from potential threats and ensure visitors to your site always experience optimum performance and load speed.

Beautiful Web Design with Superb SEO at its heart

We believe the best websites are a synergy between style and function, which is why we never compromise on optimisation and UX in favour of aesthetics (and vice versa).

Although our web design can be taken as a standalone service, we don’t see it as independent from our SEO service.

Business websites shouldn’t just look beautiful but they need to be user and search engine friendly, which is why we take the time to structure and optimise your website from the initial brief stage onwards. For this reason, we recommend factoring in SEO and keyword strategy to the development process, ensuring your website doesn’t just look great, it will also be able to rank well in the search results.

48%

of users believe website design is the #1 factor when judging a business’s credibility

We are your expert Web Designers in Bristol

At Superb Digital we take web design seriously and don’t offer off-the-shelf solutions. Sure we can just reskin your website but we want your website to work for you so we’ll take the time to understand what you want from your website, in order to put together a realistic proposal. Whether it’s lead generation or direct ecommerce sales, the better placed we are to realise what you want your website to do, as well as what you want it to look like, the more we can create an online asset that delivers results.

We’ll work closely with you and your team in order to deliver a smooth and seamless experience. Whether it’s a re-brand or a brand new website let us help you make your most important digital asset the best it can possibly be.

88%

of online shoppers are less likely to return to a site because of bad user experience

Superb Digital has helped transform our website, from a static brochure to an active hub. Their SEO and PPC work has helped us rank for the keywords that matter most to our business, resulting in more leads and customers.

Evelyn Timson, Managing Director, Aspect

Are we a good fit to work together?

Book a strategy call

Our Web Design Process

Step 1 Consultation

Great websites start with great briefs. This is why the consultation phase is so important, allowing us the opportunity to listen and understand what you want your website to do as well as look like. We’ll ask questions like, what’s the purpose of your website? What do you want visitors to do when they arrive at your website? How will we measure whether the new website is a success?

Step 2 Brief creation

After the initial consultation, we’ll translate your requirements into an initial website brief and if required a functional specification. The more information we can get from you, the more accurate the brief will be to your vision. We’ll then pass the brief to you to add your own comments, ask further questions and suggest changes. We’ll then incorporate these into the final brief.

Step 3 Content Creation

Once the brief has been signed off, we can start adding the content. If you have any existing copy this will largely consist of just bringing it across and incorporating it into the new site structure. There may be areas we need to bulk out or possibly add new sections requiring fresh content. We can produce new copy for you if need be (we will discuss your content requirements at the consultation stage). Once we have the copy we need to populate the new site we can move onto fleshing out the actual design.

Step 4 Web Design

Now the fun bit starts. Our web designer will start to graphically design the website based around the brief. This is done in Photoshop and we’ll often produce a couple of different mockups based on your brand colours and styling. This will be presented to you in a JPEG format. Once you’re happy with the final design it’s time to start building your new site.

Step 5 Website build

The website will be built on the CMS (content management system) of your choosing. We recommend WordPress for pretty much every site build as it’s the most adaptable and SEO friendly CMS out there and, with the WooCommerce plugin, works perfectly for ecommerce. That being said, we have experience building websites in Shopify as well. The CMS will also help you (or us) to keep the website up to date post launch. The website will be responsive, meaning the design and layout will adapt to suit the device your visitors are using, whether that’s mobile, tablet, laptop or desktop.

Step 6 Testing

We’ll fully test the performance of your new website. This will include all functional testing as well as cross device testing. Different devices and browsers will often render your website differently so we’ll check all the latest to ensure a consistent experience for all users.

Step 7 Launch

Launching your website will be carefully choreographed, from uploading to your web server, updating DNS settings, using 301 redirects to map your old website structure to the new one. If you’re changing domain name, then we can manage this process through Google Search Console. Each of these elements needs to be considered to ensure potential customers can still find your website.

Web Design Glossary

Web Design FAQs

What is a content management system (CMS)?
FAQs

A CMS is a software program, often web based, which allows a user to create, edit and delete digital content, allowing someone to maintain a website by regularly updating and adding new content. It’s most well known use would be with a website. The most well known and widely used CMS on the web today is WordPress. This started out many years ago as a blogging platform, however, over the years it has evolved into a fully fledged and powerful CMS. Other popular CMS’s are Shopify, Magento, SquareSpace, Wix, Drupal and Joomla.

Check out our guide to the top 5 ecommerce platforms out there in our blog.

What CMS do you recommend?
FAQs

Due to its ease of use, extensibility and SEO friendliness we recommend using WordPress. It’s great for both large and small websites and can handle e-commerce sites too with the free Woocommerce plugin.

Ultimately it all depends on your requirements and budget and as no two websites are the same and every business will have slightly different requirements and ways of doing things. For some businesses, the costs of switching to a new CMS won’t justify the benefits gained. Conversely it’s important to have your website on a platform that will serve your needs years into the future as the more extensive and entrenched your website becomes on one platform, the more complex and costly it is to switch to another.

The best thing to do is just get in touch and we can advise you of your options based on the information you give us.

Check out our in depth guide on choosing the right CMS in our blog.

How many pages can I have on my website?
FAQs

You can have as many pages as you like on the website. A CMS will allow you to add pages and blog posts to keep your website up to date. As part of the web design project we’ll limit the amount of pages we’ll mock-up to those which are absolutely necessary and defined within the brief and by your budget. As your website grows and the number of pages increases, whether these be informational or transactional pages it’s important you have a strong website structure in place so Google’s crawlers (and users) can easily navigate the site and understand how your content fits together.

Check out our guide to website structure and URL architecture on our blog.

How long will my web design take?
FAQs

Your web design project timeline will vary on the complexity of your functional requirements. Typically a web project will take approximately 12 weeks however this all depends on having the right brief, the content and your feedback ready to give when required. When we have an initial consultation we will be able to give you a more accurate timescale.

Snagging lists are inevitable with most website builds and this can slow down the process a bit. This is where you and we test the website and identify any issues in terms of functionality. We’ll look to fix these very quickly after they’re identified so the site can go live on schedule.

What tends to hold websites up is a lack of content which often flows from a lack of understanding from the client of how they want the site to be structured. Our consultation process will identify these potential issues early on and explain the importance of having content ready to go or written by us, in order to proceed with the build.

Check out our blog post on whether you should ever compromise SEO for aesthetics in web design (spoiler: the answer’s no).

How much does a website cost?
FAQs

The cost of a website varies so much depending on what you need. As such it’s just not possible to give you a one-size fits all cost. The factors that will affect the cost of your website include whether you want a custom design & build or a template, the content management system, your brief, technical requirements, images. Another huge cost factor will be whether you’re supplying the content or whether we need to write new content for you.

Through the initial consultation process we’ll be able to advise on all of the above and provide you with a quote. Any additional requirements will be quoted separately.

Can you host my website?
FAQs

Yes we can. In fact most of the websites we design and build, we also host on our superfast servers. There are additional costs to host and, if required, maintain your website, we’ll be able to quote you on this based on your needs prior to commencing the project.

Do you have to host my website?
FAQs

No we don’t. If you’d rather use your own hosting pages that’s fine we can work with whomever you choose. We can also advise you on a good hosting company, if you don’t want to host with us but have no idea who to use for this service.

Can you handle my emails too?
FAQs

Yes we can. There are additional costs depending on how many mail boxes you need. Again we’ll discuss this with you upfront and provide a quote.

Can you design & build an ecommerce website
FAQs

Yes, typically we recommend WordPress with Woocommerce but ultimately it depends on your requirements. We also have experience with Shopify, so we can design and build your website on the most suitable platform.

Will my website show in Google?
FAQs

One of the additional benefits from using Superb Digital to design and build your website is that we’ll ensure SEO best practice is baked into the project from the very start. This doesn’t mean that your website will automatically rank really well on Google’s search results, as SEO is an ongoing process that is driven by the creation of ranking signals like optimised on-site content and authoritative backlinks.

If you want your website to rank well in Google, then we recommend using our SEO service, which we will begin implementing from the moment your website is live.

Are there any extra costs?
FAQs

Following our consultation we’ll quote your new website based on your brief. Changes to that brief after it’s been signed off and agreed upon could result in us reviewing and ultimately increasing our quoted price. We are happy to make a single round of amends or tweaks to the design of the dev website once it’s been built but if you want to make any changes after this, then these will be charged at our hourly rate.

We have a two stage sign off process in place (brief and the visual mockup) to avoid extra costs and unnecessary amends. So the more thorough and detailed the brief, the more spot-on the subsequent mockup will be and the less likely that there will be any significant changes that will incur extra costs once we build the site.

Who will own the copyright to my website?
FAQs

Once the final invoice for your website and any agreed extras has been settled you will own the copyright to your website and design (although if you want to mention us in your website footer, we certainly won’t mind).

Do you supply images for the website?
FAQs

We can supply images for your new website if required. These could either be stock photos or if you need something more unique we can arrange for a professional photographer at an additional cost. If you want to source images yourself, we can certainly advise you as to the kind of images that would work well with the style and layout of the theme, as well as the kind of resolution you’ll need in each instance.

Are your websites mobile friendly?
FAQs

All of our websites are designed and built to be mobile friendly and responsive to the device used to view them. That means no matter whether someone visits your website via desktop, laptop, tablet or smartphone they will see a version of your website optimised for the device they’re using.

Will you teach me how to use and update my website?
FAQs

Absolutely, yes. The great thing about using WordPress is that most people are already familiar with this platform, however we will show you how to use the website for your day to day needs. If you require more in depth and technical training, we can arrange this for an additional cost.

What is a 301 redirect?
FAQs

A 301 redirect is the name (number) for a server response code – it tells a web browser or search engine crawler that the resource or web page it’s trying to access has permanently moved. They are used when you want to delete or move a web page on your website, perhaps it’s an old blog post, a service you no longer offer or an old member of staff.

When you redesign a website this will often include a restructure or new content management system (CMS). This means new web page URLs. To ensure that when your new website is launched visitors and search engines can understand what’s happened and access the new website via the old URLs a series of redirects and redirect rules will be created – this is extremely important for SEO – without it you will find your search engine rankings dropping very quickly.

Web Design Insights

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